Top 10 Investment/Finance Websites – October 2008
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleGreystripe Mobile Gamers Prefer iPhone
The Apple iPhone handset is preferred by a commanding 10.7% of users of Greystripe’s ad-supported mobile gamers network, and the downloadable games “21 Pro Blackjack,” “Cookie Bonus Solitaire” and...
View ArticleGoogle, Campbell Soup, J&J Tops in CSR
Google, Campbell Soup, and Johnson & Johnson top the list of American companies that the US public sees as most socially responsible, according to the 2008 Corporate Social Responsibility Index...
View ArticleBrand-Association Study Finds Obama Linked to BMW, McCain to Ford
Barack Obama is more associated with brands BMW, Target, Google and Samuel Adams, while John McCain brings to mind Ford, Wal-Mart , AOL and Budweiser, according to the 2008 Presidential ImagePower...
View ArticleMom Bloggers More Likely to Be SocNet Addicts
Mothers who read and contribute to blogs are more active online, more receptive to online marketing and more likely to be involved in social networking than the rest of their US mothering peers,...
View ArticleTop 10 Portal Frontpages – October 2008
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleTop 10 Internet-Advertising Websites – October 2008
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleHoliday 2008 Sales to Fall 5%
Planned holiday spending for 2008 is, on average, $775 – down 5% from last year, according to a Brand Keys, Inc. national survey of 16,000 consumers in the nine US Census regions, reports Retailer...
View ArticleUS Consumers See Recession for Long Haul
The majority (86%) of US consumers believe the country is in a recession and more than half (54%) think the current economic conditions will last longer than 12 months, according to the Nielsen Online...
View ArticleStudy Reveals Hispanics’ Attitudes About Finances
Hispanic consumers in the US say they feel more financially secure than they have in the past and are using credit cards more, but their self-reported lack of knowledge about financial matters also has...
View ArticleMarketers Still Face Steep Web 2.0 Learning Curve
The majority of marketing executives are still in the early, experimental phases of using and measuring social media and 80% say that they have not yet fully integrated the core elements of Web 2.0...
View ArticleTop 10 Video, Multimedia Websites – October 2008
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleTop 10 Games Websites – October 2008
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleSoft Housing Market to Force SMBs onto Web
Over the next two years, the sagging US housing market will drive a nearly 50% increase in website adoption by small and medium-sized businesses that provide home and trade services as these businesses...
View ArticleIdentity Fraud in Decline, but Costs Up
Identity fraud has been declining in most parts of the United States, even as the costs to those who are defrauded increase and fraudsters turn to unexpected channels to commit fraud, according to a...
View ArticleOnline Bargain Hunters Get Social
Though email from retailers is still the best way for consumers to learn about discounts and deals online, nearly 30% of shoppers now say they look to links forwarded from friends, peer comments and...
View ArticleInternet, Agents, First Stops for Home Buyers
An overwhelming majority (87%) of recent home buyers in the US say they used the internet as an information resource during their home-buying process, and nearly one-third say they first learned about...
View ArticleGlobal Ad Spending to Fall 0.2% in 2009
Advertising spending in measured media around the world is forecast to drop 0.2% to $458 billion in 2009, compared with 2008, when spending is expected to rise 2.6%, according to a new study from WPP‘s...
View ArticleTop 10 Network TV Show Websites – Week Ended 11-29-08
Note: Rankings are based on market share of US visits among custom category of television network websites of six major broadcast networks (ABC, CBS, NBC, FOX, The CW and MyNetwork) for the week ended...
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